Nike has unveiled its first pair of commercialised self-lacing shoes, the Nike HyperAdapt 1.0. A small number of Nike+ users can book an appointment and buy the shoes through the "Reserved for You" section of the app. If you're not included in that group, the HyperAdapt shoes will go on sale December 1 at two Nike locations in New York City. The HyperAdapt 1.0 shoes will cost $720 (~£580). "When you step in, your heel will hit a sensor and the system will automatically tighten,” explained Tiffany Beers, the project’s technical lead. Nike actually refers to the technology as "adaptive lacing" rather than "self lacing" because there are two buttons on the side of the shoe that allow you to tweak how loose or tight the laces are. In the theory, the laces will then be held in that position, preventing your laces from coming undone while running, slam dunking, or otherwise exerting yourself. Nike originally announced in October 2015 that it would sell some  Back to the Future-esque Nike Mags in spring 2016.

Sadly, except for a part of the sole that emits a turquoise light, these HyperAdapt shoes don't look much like Marty McFly's Nike Mags. In the video above you can see Jacques Slade, who reviews and unboxes shoes on YouTube, playing around with a black pair of HyperAdapts. Perhaps the most notable thing about them is just how loud the self-lacing mechanism is; you can really hear that high-torque motor grinding away. Slade confirms in the video that Nike hasn't yet revealed how the shoes work, from a technical point of view. Nike's automatic lacing system patent from 2009 is probably still the best starting point: [The US patent] teaches an automated tightening shoe. The tightening mechanism of [US patent #6,691,433] includes a first fastener mounted on the upper, and a second fastener connected to the closure member and capable of removable engagement with the first fastener so as to retain releasably the closure member at a tightened state. [The patent teaches] a drive unit mounted in the heel portion of the sole.

The drive unit includes a housing, a spool rotatably mounted in the housing, a pair of pull strings and a motor unit. Each string has a first end connected to the spool and a second end corresponding to a string hole in the second fastener. The motor unit is coupled to the spool. [The patent] teaches that the motor unit is operable so as to drive rotation of the spool in the housing to wind the pull strings on the spool for pulling the second fastener towards the first fastener. [The patent] also teaches a guide tube unit that the pull strings can extend through.nike athletic shoes outlet Slade also comments on the sole of the HyperAdapt, noting that it probably uses Cushlon cushioning rather than Lunarlon.mens walking shoes and boots Presumably the lacing mechanism is battery-powered, but there's no word on how long the battery might last or how you might recharge it.cheap nike kid shoes

The HyperAdapt 1.0 will be available to a "small" number of Nike+ app users from November 28 this year, and then from two Nike retail locations in NYC from December 1. There will be three colour variations (white, grey, black). Pricing has been confirmed at $720, or about £580 (but they won't go on sale in the UK). This story was updated with additional information about the HyperAdapt release date, retail locations, and pricing. This post originated on Ars Technica UKNew Delhi: The world's largest athletic-gear maker Nike continues its poor run in India with declining sales and widening loss in 2015-16.nike skate shoes high top Nike's sales have fallen to Rs 764 crore in FY16 compared to Rs 803 crore in FY15, data from Registrar of Companies (RoC) showed. buy nike shoes online australiaIts loss widened to Rs 170 crore in 2015-16 compared to a loss of Rs 101 crore in 2-014-15.new nike canvas shoes

Nike's competitors Adidas and Puma have surged ahead with sales of Rs 899 crore and Rs 878 crore. In FY15, Adidas notched up sales of Rs 805 crore, while Puma, whose year ended in December 2014, showed sales of Rs 769 crore. "India is still not a fitness-oriented market, although it has great potential," said Dave Thomas, Adidas Group India. "Our good performance in India comes on the back of strong launches. We have closed non-performing stores (both Adidas and Reebok), and have focused on our athleisure brand Adidas Originals, which has given us very good results." Sales of Reebok, which is an Adidas-owned brand, have grown too, from Rs 332 crore in FY15 to Rs 355 crore in FY16. However, among all the four players, Reebok bears the burden of highest accumulated losses — Rs 2,198 crore in FY15. Nike is on a consolidation spree in India. It has shut around 35% of its stores and has pulled out of expensive bat sponsorship deals of top Indian cricketers. Stay updated on the go with Times of India News App. Click here to download it for your device.

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