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Income and Expenditure: Singapore Singapore’s per capita income and spending levels are amongst the largest in the Asia Pacific region, boosting the share of discretionary spending of Singaporean households. Nevertheless, consumption still holds a relatively small role in Singapore’s... Baby and Child-Specific Products in Singapore Demand for natural and organic products remained strong in 2016. Parents increasingly shifted away from products with synthetic ingredients which could be damaging to a child’s skin. Manufacturers therefore introduced products with natural ... Bath and Shower in Singapore With increasing awareness of skin health, consumers have become more concerned about sensitive and dry skin-related problems caused by external factors like pollution and stress. Hence, they are seeking derma-positioned products which are formulated ... Colour Cosmetics in Singapore Korean beauty (K-Beauty) continued to be a trendsetter in Singapore in 2016.

International brand manufacturers also rode on this trend, highlighting how their products can provide K-Beauty effects, such as dewy skin and a porcelain complexion. The rising popularity of intense pulsed light (IPL) hair removal treatment is posing a threat to the category. With salons offering underarm treatments at comparatively low prices, more women are opting for such methods as a longer-lasting solution. The strong presence of professional hair removal salons led to a fall in sales of depilatories in 2016. These salons often offer competitive prices and promise painless and long-lasting results. The Musée Platinum Tokyo, for instance, offers an ... Fragrances in Singapore in 2016 was largely driven by international premium brands, which accounted for a 78% share of value sales. Singaporean consumers perceive fragrances as a brand extension of luxury houses, a symbol of “luxury living”. Hair Care in Singapore In 2016, retailers focused on aggressive marketing activities such as price promotions and bundle deals due to the economic slowdown.

Gift-with-purchase was another tactic used to entice consumers. When purchasing a bundle pack of Dove shampoo and ... Men's Grooming in Singapore Singaporean men are taking grooming more seriously. For example, brow and lash grooming salons such as Browhaus and Rupini’s have noticed an increasing number of male customers looking for eyebrow shaping services. As men become more image-conscious,... Oral Care in Singapore Singaporeans are increasingly focusing on their oral health as a result of strong marketing activities from manufacturers such as Colgate-Palmolive Eastern. Such campaigns aim to educate consumers about the importance of oral hygiene to overall ... Beauty and Personal Care in Singapore In 2016, beauty and personal care in Singapore posted moderate current value growth despite increasing global economic uncertainty and falling consumer confidence. Consumer tastes with regard to skin care, make-up and grooming have become more ... Skin Care in Singapore

In 2016, skin care recorded current value growth of 3%, with this being slightly weaker than the gain achieved in 2015. Competition between premium and mass and established and niche brands intensified, consequently creating a dynamic skin care ... Sun Care in Singapore Sun care registered solid current value growth of 5% in 2016. In Singapore, skin cancer is the sixth most common form of cancer among men and seventh among women, according to the National Cancer Centre Singapore. As the number of cases has increased... Luxury Goods in Singapore Singapore continues to be one of the world’s most competitive and institutionally efficient economies. However, the country has been posting sluggish economic growth in recent years, partly owing to a decline in trade volumes. The slowdown in China, ... Economy, Finance and Trade: SingaporeThe country has been posting sluggish economic growth in recent years, partly owing to a decline in trade volumes. The country’s economic ...

Apparel Accessories in Singapore Apparel accessories registered moderate growth in 2016, with a 2% current value increase, continuing the steady growth from previous years, with no noticeable impact from the economic downturn. Singapore has the smallest market size for apparel ... Childrenswear increased at a moderate pace in current value terms in 2016, with 2% growth, despite the bleak local economy. With the declining birth rate and fewer children in households, parents’ spending on children increased to give their children... Footwear registered moderate growth of 2% in current value terms in 2016, beating the economic downturn. The athleisure trend boosted sales of sports brands across men’s, women’s and children’s footwear, compensating for the loss in non-sports brands... Hosiery in Singapore is an accessory, not a daily necessity, due to the hot and humid climate. Therefore its growth largely depends on fashion trends, particularly men’s desire to accessorise with the colourful addition of socks.